E&C Villa - Forte dei Marmi

From the fragmented remains of an old villa reduced to ruins, a new home takes shape, where former boundaries give way to fluid, open spaces defined by a strong connection between indoors and outdoors. Reinterpreted through a contemporary lens, the interiors unfold in generous proportions, placing natural light at the heart of everyday living.

Sara Villa - Forte dei Marmi

A contemporary villa in Forte dei Marmi, where bespoke interiors, materials and light come together in a coherent and refined design language. Architecture, garden and pool blend into a single narrative, striking a perfect balance between architectural rigour and the warmth of home.

Aura Villa - Lucca

On the outskirts of Lucca, a 400 sqm residence combines the tactile qualities of oak and stone with high-efficiency technology. A bespoke living experience where seamless home automation and atmospheric lighting redefine the boundaries of sensory comfort.

SAN JACOPO APARTMENT - LUCCA

A residential interior design project where soft natural tones, sage green hues and the warmth of oak interact with light, creating a bright and inviting atmosphere, carefully tailored down to the smallest detail.

La Dolce Vita Apartment - Lucca

Oak, vertical slatted wall panelling and marble-effect surfaces come together in a residential interior design project with a warm, understated atmosphere, where every sculptural detail finds its balance.

In the medieval heart of Lucca, two apartments emerge from the restoration of a historic palazzo. Here, history meets contemporary design, bespoke in every detail. A subtle dialogue between heritage and modernity.

Gianni Villa - Lucca

A 1950s structure shaped by a series of transformations over time, culminating in its most significant intervention in the early 2000s: a substantial extension that redefined its volumes, spaces and contemporary character.

SANT'ANNA Apartment - Lucca

In the heart of Lucca, the renovation of a 1960s apartment gives rise to a fluid interior, where natural light flows through the spaces and reveals a refined interplay of materials, combining the warmth of oak with a palette of botanical tones.

Latest Works

La dolce vita Appartamento - LUCCA
La dolce vita Appartamento - LUCCA
In Lucca, La Dolce Vita Apartment is shaped by a balance between domestic warmth and contemporary elegance. Natural oak flows through the interiors, from the living area to the bedrooms, creating a continuous thread throughout the home, while marble-effect surfaces, burnished metal details and golden accents add depth and refinement.
At the heart of the home is a fluid and welcoming open-plan space, where the bespoke oak kitchen, central island and oval stoneware table define an environment designed for gathering and conviviality. A bookcase with mirrored gold details frames the back wall, reflecting the light and adding a subtle decorative presence.
In the sleeping area, upholstered headboards, wood panelling and cognac and anthracite tones create a more intimate atmosphere, complemented by circular wall lights and softly shaped lamps. The bathrooms continue the same exploration of materials, combining marble-effect finishes, white ceramics and burnished metal fittings.
The result is a warm, harmonious and contemporary home, where each space retains its own identity while remaining part of a cohesive design.
RESIDENZIALE
2026
Sant'anna Appartamento - LUCCA
Sant'anna Appartamento - LUCCA
In the Sant’Anna district of Lucca, the renovation of a 1960s apartment redefines the quality of everyday living through a meticulous contemporary reinterpretation of its spaces. The project moves beyond the fragmentation of the original layout to create an airy home, where fluid spaces unfold in an uninterrupted visual continuum.

Natural light, the true protagonist of the interior, is enhanced by the new, more generous proportions and reflected across modern, entirely bespoke furnishings. Each space is conceived as part of a coherent narrative, where natural materials, warm tones and custom-designed statement features are carefully balanced, giving the entire home a distinctive and recognisable identity.

From a technological perspective, the integration of latest-generation systems and underfloor heating ensures high standards of energy efficiency. The result is a home centred on wellbeing, reinterpreting the past through a distinctly contemporary approach to create a warm, welcoming environment designed for maximum comfort.
RESIDENZIALE
2025
VILLA GIANNI - LUCCA
VILLA GIANNI - LUCCA
The flow of the house has been completely reconfigured to embrace natural light: the living area now faces south, opening naturally onto the garden, while the spacious kitchen connects directly with the dining area, creating a welcoming setting for everyday gatherings. Within this context, the authenticity of natural materials comes to life through bespoke wooden furnishings crafted by Progetto Legno, designed around specific everyday needs and complemented by the refined lines of Bonaldo furniture.

The interiors are defined by a soft, understated colour palette, chosen to create an immediate sense of warmth, calm and visual comfort. The perception of each space shifts with the changing light, guided by a bespoke lighting design conceived to create a variety of atmospheres: the warmth of diffused lighting integrated into the furniture blends with the depth of focused spotlights and the visual accents of decorative lamps.

Completing this balance between aesthetics and everyday living is a discreet yet high-performance technological system. A latest-generation home automation system intelligently manages everyday comfort, combining the enveloping warmth of underfloor heating with the gentle freshness of ceiling-integrated WindFree air conditioning.
RESIDENZIALE
2025
PALAZZO ANDREANI – LUCCA
PALAZZO ANDREANI – LUCCA
In the medieval heart of Lucca, two apartments emerge from the restoration of a historic palazzo. Here, history meets contemporary design, bespoke in every detail. A subtle dialogue between heritage and modernity.
RESIDENZIALE
2024
VILLA SARA – FORTE DEI MARMI
VILLA SARA – FORTE DEI MARMI
In the heart of Roma Imperiale, Forte dei Marmi, Villa Sara is the result of the complete transformation of a 1960s residence, reinterpreted through a contemporary design language while retaining the warmth and comfort of a true holiday home. The project reshapes the volumes and interior spaces to create a villa centred on everyday comfort and a constant connection with the garden.

The living area unfolds as a generous, fluid space organised around an extensive panelled wall that seamlessly integrates storage, circulation and bespoke details. Large openings towards the covered terraces and swimming pool expand the perception of space, creating a continuous dialogue between indoors and outdoors.

On the upper floor, seven suites are conceived as private retreats, while a dedicated wellness level accommodates a spa, gym and relaxation area. Every aspect of the project was carefully considered, from furnishings and finishes to material selection and lighting design. A neutral palette is articulated through Ceppo di Gré-effect stoneware in shades of black, green and sand, complemented by bronze details that define profiles and finishes. All furniture was custom-designed and handcrafted, creating a coherent yet distinctive identity throughout every space of the villa.
RESIDENZIALE
2024
VILLA E&C – FORTE DEI MARMI
VILLA E&C – FORTE DEI MARMI
An abandoned villa is transformed into a bright and airy new-build home, where natural light takes centre stage. Set in Forte dei Marmi, just one kilometre from the sea, the villa is surrounded by greenery in a quiet residential area. Its façade, clad in smooth yet tactile travertine, combines with wood and soft, matt textiles to create an understated and welcoming atmosphere.
Inside, green tiles by Tessieri Lucca extend across walls and floors like a vein running through the house—a recurring thread that reappears in the upholstery and, room after room, reconnects the interiors with the lush vegetation of the surrounding garden.

The double-height living room opens onto the dining area, kitchen and outdoor spaces, beneath a timber ceiling inspired by the planking of a boat. The entire layout revolves around the patio and heated swimming pool, where indoors and outdoors come together naturally.

Five bedrooms, each with its own private bathroom and outdoor space, together with a garden shaped by soft geometries and Mediterranean planting, reinforce this sense of continuity between home and landscape.
Rated A3 for energy efficiency, the villa integrates home automation, renewable energy systems, underfloor heating and air conditioning, along with a steam room, laundry, video surveillance, electric vehicle charging and bicycles for guests.
A contemporary villa in Forte dei Marmi, designed to experience the sea, garden and interiors as part of one seamless way of living.
RESIDENZIALE
2022

Residential

ANDREANI PALACE - Lucca
ANDREANI PALACE - Lucca
In the heart of Lucca’s historic centre, within the walls of Palazzo Andreani, an interior design project unfolds across two apartments in the same building. The palazzo has medieval origins and was later extended during the fifteenth century. It holds an illustrious history: over the centuries, it also housed the Spanish Embassy to the Grand Duchy of Tuscany. A past that can still be felt today through its architecture.
The architectural, structural and building services restoration was completed in 2020, restoring quality and functionality to the less formal areas of the palazzo, while its grand reception rooms remain part of the owners’ private residences. This provided the setting for Studiòvo’s intervention. The studio curated every aspect of the finishes and furnishings, defining colours, materials, lighting and details through a coherent design language shared by both apartments.

The original exposed timber beams become the starting point for a contemporary project that engages with the building’s history without compromising its character. Oak parquet flooring creates continuity between the rooms, while tactile surfaces and bespoke volumes define a refined, contemporary aesthetic. A balanced palette of neutral tones, deep greens and orange accents gives rhythm to the different spaces, creating a distinctive chromatic thread throughout.

All furnishings, including the upholstered pieces, were custom-designed and handcrafted, shaping welcoming and functional interiors that remain deeply connected to the historic character of Palazzo Andreani.
Residential
2024
La Dolce Vita Apartment - Lucca
La Dolce Vita Apartment - Lucca
In Lucca, La Dolce Vita Apartment is shaped by a balance between domestic warmth and contemporary elegance. Natural oak flows through the interiors, from the living area to the bedrooms, creating a continuous thread throughout the home, while marble-effect surfaces, burnished metal details and golden accents add depth and refinement.

At the heart of the home is a fluid and welcoming open-plan space, where the bespoke oak kitchen, central island and oval stoneware table define an environment designed for gathering and conviviality. Built-in furniture with reeded glass doors punctuates the back wall., reflecting the light and adding a subtle decorative presence.

In the sleeping area, upholstered headboards, wood panelling and cognac and anthracite tones create a more intimate atmosphere, complemented by circular wall lights and softly shaped lamps. The bathrooms continue the same exploration of materials, combining marble-effect finishes, white ceramics and burnished metal fittings. The result is a warm, harmonious and contemporary home, where each space retains its own identity while remaining part of a cohesive design.
Residential
2026
Villa E&C - Forte dei marmi
Villa E&C - Forte dei marmi
An abandoned villa is transformed into a bright and airy new-build home, where natural light takes centre stage. Set in Forte dei Marmi, just one kilometre from the sea, the villa is surrounded by greenery in a quiet residential area. Its façade, clad in smooth yet tactile travertine, combines with wood and soft, matt textiles to create an understated and welcoming atmosphere.
Inside, green tiles by Tessieri Lucca extend across walls and floors like a vein running through the house—a recurring thread that reappears in the upholstery and, room after room, reconnects the interiors with the lush vegetation of the surrounding garden.

The double-height living room opens onto the dining area, kitchen and outdoor spaces, beneath a timber ceiling inspired by the planking of a boat. The entire layout revolves around the patio and heated swimming pool, where indoors and outdoors come together naturally.

Five bedrooms, each with its own private bathroom and outdoor space, together with a garden shaped by soft geometries and Mediterranean planting, reinforce this sense of continuity between home and landscape.
Rated A3 for energy efficiency, the villa integrates home automation, renewable energy systems, underfloor heating and air conditioning, along with a steam room, laundry, video surveillance, electric vehicle charging and bicycles for guests.
A contemporary villa in Forte dei Marmi, designed to experience the sea, garden and interiors as part of one seamless way of living.
Residential
2022
Morovelli Court - Lucca
Morovelli Court - Lucca
Located in the vibrant heart of Lucca’s historic centre, this apartment offers a refined balance between centuries-old Tuscan architecture and contemporary design. Upon entering, the space reveals a striking contrast of materials: historic ceilings with exposed timber beams and terracotta tiles meet the clean lines and smooth surfaces of the new furnishings.

The living area unfolds as a fluid open-plan space. A contemporary bespoke kitchen, featuring matte grey finishes and light marble worktops with a matching backsplash, connects seamlessly with the dining area, centred around a black glass table, and a sunken lounge, also visible from the upper level through glass balustrades. Framed by sections of original masonry and black-and-white prints, this relaxation area features a grey corner sofa and a large rug, with green glass demijohns arranged as luminous sculptural objects. A timber staircase, cleverly incorporating storage and a TV unit, connects the different levels.

The sleeping area maintains a clean and understated atmosphere. In the master bedroom, the window frames a view across terracotta rooftops towards Lucca’s iconic tree-topped tower. The bathrooms combine marble-effect surfaces, backlit mirrors and light-wood vanities, while an exclusive covered rooftop terrace provides a secluded outdoor dining area overlooking the historic city.
Residential
2020

Commercial

TRIPLE CROWN RIVIERA - LA TURBIE
TRIPLE CROWN RIVIERA - LA TURBIE
Triple Crown is an innovative retail concept that brings together the world of high-performance cycling with a lounge and café area. The brand’s first store is located in La Turbie, a picturesque French village overlooking Monaco: a well-known meeting point for the cycling community and a strategic hub from which numerous routes unfold between the sea and the mountains.

The interior design was conceived to translate this deep connection between athlete and landscape into a solid, balanced environment. The architecture is defined by clean volumes and a rigorous selection of materials, chosen to evoke the feeling of the outdoors and the visceral connection with the road.

The result is a space with a strong yet understated character, rejecting ostentation in favour of pure functionality. Within this setting, technology takes on an elegant dimension, while the brand’s technical identity blends with a warm, carefully considered atmosphere. The result is a distinctive destination that celebrates a culture of movement, discipline and dedication.
Commercial
2026
 Puccini Museum Bookshop
Puccini Museum Bookshop
Giacomo Puccini represents one of the strongest connections between Lucca and international culture. Born in the heart of the city in 1858, the composer brought the name of Lucca to some of the world’s most important theatres, leaving a legacy that remains an integral part of the city’s identity. His birthplace and the places that preserve his memory are therefore more than historical landmarks: they form a living heritage that continues to tell the story of the relationship between Puccini and his city.

The Puccini Museum bookshop project was conceived within this context. Inside the 18th-century Palazzo Mazzarosa, directly opposite the composer’s birthplace, we brought new life to a noble space that had remained unused for many years. The former passageway through which carriages once entered the palace’s inner courtyard has become a welcoming space for visitors and a natural extension of the museum experience.

Rather than competing with the building’s history, the project works through contrast. The vaults, stone flooring and proportions of the existing architecture remain protagonists, while the contemporary intervention is introduced through essential volumes, white surfaces and a few bold chromatic elements. A new space that belongs to the present while maintaining a strong connection with the memory of its setting.
Commercial
2013
RIFORNACCIO - LUCCA
RIFORNACCIO - LUCCA
In the heart of Lucca, Simone and Gianni begin the second chapter of their culinary journey with the opening of RiFornaccio. Conceived as a natural evolution of their first venue dedicated to bread and focaccia, this new concept expands its offering to accompany customers throughout the day: from freshly baked croissants in the morning to pizza in the evening, with flavourful Roman-style dishes for lunch and afternoon breaks.

The interior architecture has been carefully designed to combine functional versatility with a distinctive visual identity. The fluid, well-defined space revolves around an elegant wood and black marble counter, complemented by welcoming sage-green surfaces and white rectangular tiles. Overhead, a black ceiling visually unifies the interior while giving the space a strong and distinctive character.

The brand identity is expressed through an original graphic pattern inspired by the art of breadmaking, extending from the walls to the counter and transforming every corner into a distinctive and instantly recognisable element of the RiFornaccio experience.
Commercial
2021
PETIT PASTRY SHOP
PETIT PASTRY SHOP
In Porcari, just a short distance from Lucca, the long-standing tradition of Pasticceria Regina takes on a new form through an innovative architecture and retail challenge: Petit. More than simply a point of sale, it is a sophisticated “pilot project”, conceived from the very beginning as a dynamic, flexible model designed to be replicated on a larger scale.

At the heart of the concept is the careful optimisation of a compact footprint. Through a fluid, intelligent and highly rational layout, the space becomes an efficient and seamless customer journey, combining the fast pace of contemporary life with the pleasure of taking a moment to pause.

A refined, minimalist aesthetic distils the heritage of this historic Lucca brand and translates it into a contemporary identity with a strong visual impact. Petit thus embodies the perfect balance between artisanal roots and a strategic vision for the future.
Commercial
2024

Branding

MARCO CATELLI IMMOBILIARE
MARCO CATELLI IMMOBILIARE
The rebranding of Marco Catelli was born from the need to tell the story of a real estate agency that has grown over time, evolving alongside the needs of its clients. Established in Lucca with an initial focus on rentals, the agency progressively expanded its expertise into property sales and holiday rentals, creating three specialised areas able to work in synergy. This model makes it possible to look at each property from different perspectives and, through experience and an in-depth knowledge of the market, identify the solution best suited to its characteristics.

This is where “Real Estate Experience, Cubed” comes from: a concept that brings the agency’s three different areas together under a single identity. The logo distils the shape of a house into a simple, three-dimensional geometry, composed of three surfaces representing the three areas of activity. Orange, the brand’s historic colour, represents rentals and preserves the connection with the agency’s origins; blue identifies property sales and evokes trust, an essential element in the relationship between consultant and client; turquoise represents holiday rentals, with a fresh tone that recalls travel, summer and the natural landscape surrounding Lucca.

Three colours, three areas of expertise, three ways of interpreting the market, all converging into a single symbol. Because the agency’s value lies precisely in its ability not to offer a predetermined answer, but to understand the best possible positioning for each property.
Branding
2020
Triple Crown riviera
Triple Crown riviera
Triple Crown was born from the idea of creating a place that tells the story of cycling not simply as a sport, but as an experience shaped by performance, territory and connection. A space dedicated to high-end bicycles and specialist servicing, but also a café and meeting point for those who live for the road — a place to set off from and return to after exploring the surrounding routes.

The name refers to the Triple Crown of Cycling, associated with the world’s most prestigious international races, and introduces a concept that runs through the entire identity from the very beginning: the triad. Three dimensions coexist within the same project — bicycle, route and place — building a community around a shared passion.

Conceived as the first chapter of a future network of spaces, Triple Crown develops a distinctive and scalable identity while maintaining a strong connection with each location in which it takes shape. The bicycle becomes a means of experiencing and discovering the landscape, while the store becomes its point of reference: a place of departure, arrival and connection.
Branding
2026
CASALE PINONI
CASALE PINONI
Set in the Tuscan countryside, Casale Pinoni was conceived as a place where guests can rediscover an authentic connection with the land, far from a version of Tuscany shaped for tourism and closer to its genuine rhythms. Warm and welcoming, the farmhouse is surrounded by vineyards, olive groves and its own vegetable gardens, offering experiences rooted in local traditions and turning each stay into an opportunity to truly connect with the life of the area.
This idea also became the starting point for the visual identity. At its core is the concept of a vital flow: a series of free-flowing lines that meet and overlap, evoking the movement of nature, the changing seasons and the network of gestures, traditions and relationships that shape everyday life at the farmhouse. A circle symbolically captures a single moment within this movement, just as a stay at Casale Pinoni allows guests to become part, for a while, of the authentic rhythm of this land.
The synthesis of this fragment ultimately creates the shape of a nest: an intimate, embracing symbol that conveys the warmth, comfort and sense of shelter offered by the farmhouse. Through colour, the same symbol then transforms into a landscape of rolling hills at sunset. Nest and territory become a single image, expressing a place to inhabit, experience and feel as one’s own.
Branding
2021
Da Cecio Artigiano della Pizza
Da Cecio Artigiano della Pizza
At Da Cecio, everything begins with the ingredients and a respect for their natural timing. The pizza is the result of continuous research into dough, using sourdough starter and organic wholemeal and semi-wholemeal flours, slowly rested before being baked in a wood-fired oven. It is an essential approach in which technique never becomes artifice, but rather a way of enhancing ingredients, textures and flavours. 

The same philosophy guides the selection of ingredients: seasonality, short supply chains, locally grown vegetables and particular attention to local producers, organic farming and businesses that share a sustainable approach. It is a way of interpreting pizza that remains deeply connected to the land, to simplicity and to the quality of authentic ingredients.

The visual identity translates these values into a soft, natural colour palette. Sage green, earthy shades, muted yellow and warm red sit alongside a neutral background and deep anthracite, creating a visual world that naturally evokes vegetable gardens, flour, grains and ingredients in their simplest form. Never bright or artificial, the colours have a slightly dusty, tactile quality that visually expresses the same sense of naturalness that defines the product.
Branding
2018